Digital Marketing Assignment Answers Help
Assignment Details:-
- Number of Words: 3000
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For planning and executing the coursework, you would need to undertake following steps to perform this assignment:
Step 1 Identify the entity and create a plan to execute the digital marketing project
Step 1.0 identify the objective for the project.
In terms of establishing and promoting this entity on digital and social media platforms in addition to the website. You could mention: a. basic website creation and b. visibility as the objective on these platforms
Step 1.1 using search engines find similar websites in the category of that entity
Step 1.2 for instance if a person identifies the entity as himself or herself practicing digital marketing. To find similar website(s), it will be a good idea to search the phrase, ‘digital marketing expert’
Step 1.3 investigate the structure and contents of the similar website found in previous step
Step 1.3.1 create a persona of your target audience. Consider their information needs, demographics, social, geographic analysis
Step 1.4: create a rough layout of the structure of the website that you would want to build for addressing the information needs of your target audience. As a minimum the basic pages would consist of Homepage, About page, Contact page. In addition to these pages you can have relevant category specific pages if you feel you can add relevant information on those pages
Step 2: after creating the website, identify the social media platforms for publishing content to the target audience on these platforms
Step 3: Run periodical checks to check your online visibility. You can use relevant tools like Google analytics, etc.
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