Introduction McDonald is an American oriented internationally operating company having a wide market share in a number of national markets located worldwide. It has acquired a unique position in the fast food industry, having a chain of a restaurant located in different geographical regions. A framework have been presented below in the form of essay writing, to highlighting the concept of strategic Management. The study work presented below includes explaining various theoretical concepts enhancing application as well as the effectiveness of strategies followed by the cited corporation to acquire a positive brand image as a prominent fast food company. McDonald’s Read More …