Ethnic Entrepreneurship
Ethnic Entrepreneurship “.. Ethnic entrepreneurship is a set of connections and regular patterns of interaction among people sharing a common national background or migration experiences” (Waldinger, Aldrich, and Ward 1990, p. 3).
Before attempting this assignment, read the articles that are provided. Based on the above definition you are assigned to develop a sales pitch through a PowerPoint presentation introducing a new ethnic product of your culture in another country’s marketplace.
Note: Please use APA Referencing System where applicable. Keep your sales pitch short, direct and to the point with no more than 5-7 slides maximum.
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